More From Denni Hu
Jeremy Allen White a Hit, Givenchy’s ‘Frozen’ Capsule, Boss Serves Tennis
Jeremy Allen White's Calvin Klein ads are a hit, Givenchy unveils a "Frozen" collection, Hugo Boss launches a…
Kris Van Assche Becomes ‘Florist for a Day’
The Belgian menswear maven created more than 300 table arrangements for a W China gala dinner in Shanhgai.
Brands Think Beyond Traditions for Year of the Dragon Campaigns
But whether the cultural connotation of this festival will lead to a surge in consumption remains to be seen.
Rimowa Explores China’s Southwestern Hub of Sichuan With Lunar New Year Campaign
To generate more buzz in the China market, the label will soon appoint its first global Chinese ambassador.
Chinese Fragrance Label Documents Receives Investment From Ushopal
The "multimillion-dollar" investment will help Documents build brand equity and expand its business globally.
De Sarno’s First Ads, Tag Heuer’s New Face, Stamping the Spice Girls
Gucci unveiled the first ad campaign under Sabato De Sarno, Tag Heuer tapped Liu Haoran as an ambassador, The…
Louis Vuitton’s Giant Dragons Land in Beijing, Shanghai and Chengdu
The installations and pop-ups are part of a localized activation plan for Pharrell William's first men's…
Gucci’s New Campaign, Dior Sets a Date, Loewe’s Lunar Capsule
Gucci's new travel campaign features Ni Ni and Chang Chen, Dior reveals the date of its men's pre-fall show…
Loewe Taps Chinese Master Jade Carvers for Lunar New Year Collection
Yang Mi, Loewe's newly appointed global brand ambassador, is seen wearing a cabbage-shaped jade pendant in…
Brand Reshuffling Fuels VC Activity in China
A reshuffling of lifestyle-driven brands will drive dealmaking in 2024.
Mega Glocal Events Seen Driving Luxury Sales Amid China’s Economic Slowdown
Dedicated shows and pop-ups, where Chinese VIPs are treated with the highest priority, help boost sales and…
China’s Luxury Hospitality Boom
Luxury cafés are offering small and delightful distractions for shoppers post-COVID-19.
South Korean Industry Experts Weigh In on Coupang’s Farfetch Rescue
The deal is set to speed luxury e-commerce development in South Korea.
Estée Lauder Incubator Invests in Chinese Fragrance Brand Melt Season
Melt Season was founded by a former music industry executive and Gentle Monster alumni in 2020.
Top 10 Stories of 2023: Navigating China’s Luxury Slowdown
With no "short-term positive surprises" in sight, analysts believe luxury brands should continue to double…