Coach’s New Y2K-inspired Denim Bags Are Must-Haves for Spring’s Western Trend — But They’re Selling Fast

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All signs point to all-out Americana styling for spring, from Western wear mania (brought to you by Beyoncé) and sophisticated, Y2K-inspired denim-on-denim dressing that’s posed as the perfect transitional uniform. Coach’s denim bag collection, which includes iconic silhouettes like the Soho bag, is a genius way to giddy up on all the trends in one swing, and it’s likely that your handbag collection is lacking in the supremely versatile, timeless texture.

It’s no secret that denim is a style chameleon, as it serves as an easy neutral that pairs with practically anything — but we’ve never seen it look so elegant, that is, until Coach added its special luxe touch that has shoppers lined up to get their hands on these dreamy blue jean pieces. To celebrate the new denim collection, Coach launched a denim-covered Find Your Courage campaign featuring Chinese actress Wu Jinyan.

Although Coach’s denim collection included Western-inspired iterations of its Tabby 20 and 26 handbags, those silhouettes sold out swiftly after launch. While the denim Tabby bags likely won’t be restocked for a few months, Coach has plenty of Tabby bags you can shop in the meantime (including a cute lipstick print Tabby bag our editors are crushing on). If you’re dead-set on denim, we’ve got great news, cowboys and girls! You can still shop the collection with the simple Swinger 20 Shoulder Bag, dark denim Rogue Top-Handle Bag, and more, including our personal favorite, the Coach Soho Bag.

Made of repurposed denim, the Soho Bag is a clear standout from the selection with its Y2K saddle silhouette and oversized gold buckle closure that nods back to cowboy influences. This handbag, which originally debuted in 2006, will no doubt pair beautifully with your best cowboy boots or as a finishing touch to a chic Canadian tuxedo, but also offers an opportunity to infuse unexpected textural intrigue to your handbag rotation and add polish to any ensemble you pluck from your spring wardrobe. The two-tone distressed denim design delivers contrast for an eye-catching effect that’s not over-the-top.

The Soho purse is a true shoulder bag, fitting snugly under the arm to keep your essentials (like your cell, wallet, keys, and earbuds) close. A fabric lining and magnetic snap closure ensure they’ll stay pristine and on your person.

Beyond the Soho bag, Coach is the destination to shop dozens of staple denim accessories on its dedicated trend page, from stylish handbags, wallets, shoes, and more. For more minimalist, ’90s-inspired shaping, look to the Swinger 20 Shoulder Bag, which lends itself to casual daytime stylings, whether you’re off to run errands in loungewear or meeting friends for brunch in a feminine frock. Interested in something more structured? Go with the gorgeous Rogue Top Handle Bag, which features convertible straps and internal compartments galore.

The new Coach Soho Bag in denim is available to shop today, but you’ll want to act fast as other Coach denim pieces are flying off the virtual shelves.

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Related:
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Meet the Author

Olivia Cigliano is a Commerce Writer & Producer at Footwear News and WWD where she writes shopping content across fashion, beauty, footwear, TikTok style trends, and more. Cigliano received her bachelor’s degree in journalism from Emerson College, and her byline can be found in publications including Elite Daily and CR Fashion Book. She is currently based in New York City. As a self-proclaimed purse addict, she’s constantly monitoring exciting handbag trends, and reporting on new renditions of the iconic Coach Tabby bag.